Strategic Model Of Implementing E-Learning

E-learning is the application of information technology in the teaching and learning process. This paper presents the Funnel model as a solution for the problems of implementation of E-learning in tertiary education institutions. While existing models such as TAM, theory-based E-learning and pedagogical model have been used over time, they generally been found to be inadequate because of their tendencies to treat materials development, instructional design, technology, delivery and governance as separate and isolated entities. Yet it is matching components that bring framework of E-learning strategic implementation. The Funnel model enhances all these into one and applies synchronously and asynchronously to Elearning implementation where the difference only is modalities. Such a model for E-learning implementation has been lacking. The proposed Funnel model avoids ad-ad-hoc approach which has been made other systems unused or inefficient, and compromised educational quality. Therefore, the proposed Funnel model should help tertiary education institutions adopt and develop effective and efficient E-learning system which meets users’ requirements.